UI/UX / 2026-10-17
Choosing what belongs on a project card
A project card needs enough information to support a decision without becoming a miniature case study.
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Ideas, process
and everything between.
Professional notes on design, technology and creative practice.
100 articles found
UI/UX / 2026-10-17
Naming project filters in plain language
A project filter is useful when its labels match the way a visitor thinks about the work.
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UI/UX / 2026-10-17
Organising navigation around visitor needs
Navigation should reflect what people are trying to find rather than the number of sections in a document.
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UI/UX / 2026-10-17
Giving the first screen a clear purpose
The first screen does not need to explain an entire website.
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Brand design / 2026-10-17
Explaining why a redesign is needed
A redesign needs a reason beyond wanting a different look.
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Brand design / 2026-10-17
Delivering brand files with understandable names
A file handover is part of the design experience.
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Brand design / 2026-10-17
Setting priorities on the front of a package
The front of a package has limited space and several competing messages.
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Brand design / 2026-10-17
Making recognition work beyond colour
Colour is an important part of recognition, but it should not carry the whole identity.
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Brand design / 2026-10-17
Testing an identity at small sizes
An identity that looks convincing on a large presentation page may struggle in a compact space.
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Brand design / 2026-10-17
Building character through typography
Typography contributes to a brand before the reader finishes the first sentence.
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Brand design / 2026-10-17
Showing how a system changes across applications
An identity has to adapt when it moves between formats.
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Brand design / 2026-10-17
Keeping mockups and finished production distinct
A mockup can show how an identity might look in context.
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